Most of us think about succeeding in terms of someone failing --that is, if I win, you lose; or if you win, I lose. Life becomes a zero-sum game... [In contrast,] Win-win sees life as a cooperative arena, not a competitive one. Win-win is a frame of mind and heart that constantly seeks mutual benefit in all human interactions. Win-win means agreements or solutions are mutually beneficial and satisfying.-- Stephen R. Covey
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